Six looks, three cities, one franchise. The palette tells the story better than any press release ever did. This whole site is tinted with these eras. Now you know why.
Black and orange with a touch of light blue, sharing a color story with a city built on winter. The Braves' feathered "B" logo remains one of the great lost marks of 70s basketball, and the era's throwbacks are still the coolest thing the franchise has ever worn. Fight us.
The name changed to Clippers, so the look went full nautical: sky blue for the Pacific, burnt orange for the sunset, and a sailboat right in the wordmark. It is the only era where the uniform told you exactly where the team played. San Diego kept the palette long after the team left, in its heart at least.
In its final San Diego season the team quietly shifted to red, white and blue, the scheme it would carry to Los Angeles. In hindsight, the wardrobe knew about the move before the league did.
Three decades of the classic red, white and royal blue. This is the look of the Sports Arena years, the fun young Clippers, the 2006 run, and all of Lob City. For most fans alive today, these are the colors that mean "Clippers" the moment they see them.
The Ballmer era's first rebrand kept red, white and blue but hardened everything: a nautical "C" enclosing a basketball, heavy black accents, and typography that wanted you to know things were different now. Fans debated it for nine straight years, which in fairness is what fans are for.
With the new arena came a return to the sea: a ship's-wheel inspired mark, deep navy, a bright Pacific blue, and silver, with the red glowing like an ember at the center. It reconnects the franchise to the San Diego name it has carried for five decades, finally worn from a position of strength. This site's own palette is built from it.
Colors shown are fan approximations for historical storytelling, not official specifications. Logos and uniforms remain the property of their owners, which is why we describe them instead of reproducing them.